Projects

Best Jobs in the World

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Advertising

In 2009, Tourism Queensland promoted the Great Barrier Reef as a global tourism destination with a website encouraging people worldwide to apply for The Best Job In The World, to be a “Caretaker of the Islands” to “house-sit” the islands of the Great Barrier Reef for half a year, based on Hamilton Island. The winner was Ben Southall, who beat over 34,000 candidates.

Job benefits included a large salary, free lodging in a multi million-dollar villa, and transportation there and around the islands. The application process required a web video to be submitted, available publicly for consideration for the position. The job duties listed were primarily publicity-related with web videos, blogging, and photo diaries.

 

 

 


Watch & Learn

 


Applicants

Elisa Detrez

 

Allan Dixon

 

Greg Snell

 

 

 

 

 


Describe

 

Best Job in the World, Queensland, Australia – YouTube